Social Media Performance Marketing since 2001 · Berlin, Pariser Platz

From strategy through strong content to measurable results. All under one roof.

We analyze your market, produce the content and manage the campaign in one team, in one house. No briefing chains. No outsourced production. Performance you can measure.

Request free assessment How we work
24
Years of social web experience
450+
Campaigns across 6 platforms
5 days
From briefing to live campaign
Powered by dot·films
Pioneers since 2001
One of Germany's early social media agencies. We have lived through the platform shifts and turned them into campaign experience.
In-house video
dot·films produces. dot·gruppe activates. The feedback loop from data to creative stays inside one team.
Strategy + execution
We advise on management level and execute on campaign level. No handoff between idea and media.
Performance intelligence
Benchmarks from 450+ campaigns help us decide what is likely to work before budget is committed.
Prove first
The free assessment is the starting point. You see the opportunity before we talk about a campaign.
Our starting point

Before we launch,
we look closely.

Our free assessment reviews your social media presence and the activity of your key competitors. Within 72 hours you know where the opportunity is, which channel has the strongest signal and what a realistic next step could look like.

Competitive mapping across relevant social and paid channels
Content-gap analysis: topics your competitors are not owning yet
Advertising activity check: where attention and budget already move
3 to 5 strategic implications with concrete next actions
Request assessment Explore services
Competitive analysis · example
LinkedInYouTubeMetaGoogle
Your company
Competitor A
Competitor B
Competitor C
→ Opportunity: Meta and YouTube are underused by the competitive set
dot·films — in-house production

From camera to click.
No detours.

Many agencies can run ads, but when the campaign needs better video, production usually leaves the building. At dot·gruppe, the production team sits next to strategy and media. dot·films is our own video unit.

That means a performance insight can become a new creative variant quickly. No external briefing loop, no waiting for another supplier, no gap between what the data says and what the next asset needs to do.

48h
from data insight
to new creative
30+
creative variants
per campaign
0
external production
handoffs
The feedback loop
Data
Analyze performance
Shoot
dot·films produces
Launch
Campaign goes live
Learn
Optimize and iterate
No finished video assets? We can work with your material, stock, live shoots or a compact production setup tailored to platform, format and audience.
Services

Two levels. One goal:
your growth.

Strategy & analysis
01
Competitive assessment
Social, content and paid-channel analysis before budget is committed. In 72 hours you know where the opportunity is.
More →
02
Strategy & analytics
Channel priorities, campaign architecture, KPI framework and reporting setup for measurable decisions.
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Campaigns & execution
03
YouTube Channel Management
Channel strategy, editorial planning, ongoing production and optimisation for corporate channels.
More →
04
Meta Ads
Facebook and Instagram campaigns with structured testing, creative learning and ROAS orientation.
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05
LinkedIn Marketing
B2B lead generation, thought leadership and account-based marketing for the DACH market and beyond.
More →
06
Google Ads
Search, Display, Shopping and YouTube intent campaigns connected to social signals.
More →
07
AI Content
AI-supported creative variation, performance-oriented content workflows and faster campaign iteration.
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08
AI Visibility & GEO
Visibility in AI answers, entity signals and answer-first content systems for search beyond classic rankings.
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09
AI Talent Automotive
Specialized recruiting campaigns for automotive talent pools, built from campaign data and candidate signals.
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10
Recruiting Marketing
Employer branding plus performance. Qualified applications, not just reach or clicks.
More →
Process

From analysis to result.
In four steps.

01
Assessment
We analyze competitors, channels and content gaps before the first euro goes into media.
02
Strategy
Channel selection, KPI framework and content architecture tailored to your growth goal.
03
Production & launch
dot·films produces, dot·gruppe activates. Campaigns can go live within five working days.
04
Optimization
Daily monitoring, weekly reporting and regular strategy checks keep learning visible.
Track record

Numbers that speak for themselves.

Performance benchmark
Campaign management
4.2×
Avg. ROAS
Performance campaigns are planned with clear business targets, platform-specific creative and regular optimization loops.
Experience base
Since 2001
450+
Campaigns
Our benchmark base spans social, search, video, recruiting and institutional communication across six platforms.
Creative turnaround
dot·films
48h
New creative
When performance data shows a creative gap, production and campaign management can react without external handoffs.
References

From DAX corporations to startups.
100+ brands, one agency.

We work with large corporations, medium-sized companies, public institutions and growth teams that need strategy, content and campaign execution to move together.

Deutsche BahnMerck GroupPanasonic EuropeERGOBoschOsramViessmannStiftung WarentestGrundigMarketVector IndexesEIZONBC UniversalOxfamSolarisbank Deutsche BahnMerck GroupPanasonic EuropeERGOBoschOsramViessmannStiftung WarentestGrundigMarketVector IndexesEIZONBC UniversalOxfamSolarisbank
GIZDeutsche Zentrale für TourismusBSR BerlinBMZ Federal MinistryAmnesty InternationalWeißer Ringver.diVisit DenmarkPerfektaGrimmHeimat NordHessenFileMakerMV Tourism Board GIZDeutsche Zentrale für TourismusBSR BerlinBMZ Federal MinistryAmnesty InternationalWeißer Ringver.diVisit DenmarkPerfektaGrimmHeimat NordHessenFileMakerMV Tourism Board
Selection from 100+ client references since 2001
Industries we serve

Deep expertise.
Not generic advice.

Manufacturing & Engineering
Complex products, clear campaigns. B2B lead generation for German and international manufacturers.
Learn more →
E-Commerce
More revenue, less waste. ROAS-driven campaigns with creative testing and platform-specific assets.
Learn more →
Public Sector & Development
Government and institutional communication that reaches people across social and video platforms.
Learn more →
Tourism & Destinations
Emotional video content, measurable attention and campaigns for destinations, regions and travel brands.
Learn more →
How we start together

From first click
to live campaign.

No long sales marathon. The path is transparent, optional and built around the assessment first.

Step 1
Assessment
You submit the form. We review your competitors and channel situation.
2 minutes
Step 2
Analysis by email
You receive a compact strategy document with opportunities and next actions.
72 hours
Step 3
30-minute call
Optional: we discuss the findings and whether cooperation makes sense.
Optional
Step 4
Pilot phase
One channel, full transparency, production and campaign management in one loop.
1 to 3 months
Step 5
Scale
More channels, more formats, clearer performance loops once the first setup proves itself.
When it works
Low risk: You can stop after each step. The assessment is free, everything afterwards is your decision.
◆ The three founders

Three disciplines.
One team. No detours.

Large agencies have departments. Between them: briefings, handovers and misunderstandings. At dot·gruppe, strategy, film production and creative direction sit at one table.
◆
Strategy & business
Bernhard Longin
Managing Director
Connects institutional networks, business strategy and digital campaign decisions. His assessment approach is the entry point for many long-term clients.
Film & production
Stephan Longin
Managing Director · dot·films
Leads dot·films, our in-house production unit. From concept to final cut, production stays close to performance data.
✦
Creative direction
Stephanie Leukart
Creative Director
Translates performance data into campaign visuals, formats and creative systems that can be tested and improved.
●
Direct. Intentional. We are not an agency machine with handoff meetings. Your point of contact stays close to strategy, production and optimization.
Our location

Pariser Platz 6a.
At the Brandenburg Gate.

From Berlin, we develop campaigns for companies and institutions in Germany, Austria, Switzerland and international markets. Personally reachable, strategic in thinking, fast in execution.

Address
Pariser Platz 6a, 10117 Berlin
Phone
+49 30 4397263-0
Email
info@dot-gruppe.com
Map section around the Brandenburg Gate in Berlin

Ready to see where
your opportunity lies?

The free competitive assessment shows what your competitors are doing and where your strongest next move could be. In 72 hours.

Request free assessment Contact us
Pariser Platz 6a · Brandenburg Gate · Berlin
info@dot-gruppe.com